Changes on Twitter That Will Affect Your Marketing Strategy

Posted: 31/03/2017  Author: Ashley  Categorized: Social Media

I’ve said it before and I’ll say it again – Twitter is my favorite platform, and I will never consider it to be a “dying platform” like some people to believe it is! It’s super easy to network on there, and I personally think it’s the best platform to use to share articles and quick

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5 Questions to Ask Yourself When Creating Social Media Content

Posted: 30/03/2017  Author: Ashley  Categorized: Social Media

Whenever you’re planning your social media content, you should always be mindful of WHAT you’re posting so that you can guarantee that you’re creating content that people actually want to read. To make sure that your social media content is top-of-the-line, ask yourself these five questions. Who is your target audience? This is probably the

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Getting Engagement on Facebook WITHOUT "Like for Like" Threads

Posted: 29/03/2017  Author: Ashley  Categorized: Social Media

I think we’ve all been caught up in the many “like for like” threads we see in Facebook groups where you exchange Facebook page likes with others. Although it’s super enticing to join in on these threads when they pop up, it’s not the best to join in on them. You may get a TON

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Social Media Stats You Should Know

Posted: 24/03/2017  Author: Ashley  Categorized: Social Media

When creating your social media content calendar, you should consider specific stats to help you craft your posts in order to get the best engagement and reach. It’s important to remember that each platform has a different algorithm, so just because a strategy works on Twitter doesn’t mean it will work on Facebook. Take a

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Repurposing Social Media Content with Viraltag

Posted: 21/03/2017  Author: Ashley  Categorized: Social Media

If you’re already creating killer content that is getting good engagement, why not repurpose it to save yourself time when it comes to creating your social media content calendar? When doing your social media audit, take a look at the content that did really well – and REPURPOSE it. Viraltag has an amazing evergreen feature that will

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How to Get Around Instagram’s New Algorithm

Posted: 15/03/2017  Author: Ashley  Categorized: Social Media

Last week, I shared a post about changes in Facebook’s algorithm so far in 2017, which ended up inspiring me to write today’s post about new changes to Instagram’s algorithm. Instagram is definitely one of the most popular social media platforms out there, but it’s no secret that users have noticed a decrease in followers

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Finding the Best Hashtags for Instagram

Posted: 10/03/2017  Author: Ashley  Categorized: Social Media

Yesterday, I went Live on my Facebook page about strategies for using hashtags and how you should use them on each platform. So many people have been asking me how to find the best hashtags to use for their Instagram, so I’m thrilled to be putting this little guide together! Look at what your target

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Changes in Facebook’s Algorithm in 2017

Posted: 08/03/2017  Author: Ashley  Categorized: Social Media

As I’m sure most of you know, Facebook is probably the most difficult platform to get amazing engagement and reach on. It has basically turned into a “pay to play” game where in order to get good reach, you have to pay for ads or boosts. Facebook is always changing their algorithm as well – so

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Creating Consistent Social Media Content

Posted: 27/02/2017  Author: Ashley  Categorized: Social Media

Being active on social media is one of the most important ways to grow your brand and collaborate with other entrepreneurs. It’s important to follow the 1/3 social media rule when putting together your content calendar, but coming up with great content isn’t difficult! If you’re wondering how you can always have amazing social media content

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How to Run an Instagram Contest

Posted: 24/02/2017  Author: Ashley  Categorized: Social Media

As a business owner, running an Instagram contest is one of the easiest and quickest ways to grow your following. In exchange for an awesome prize and with very little effort, you are able to connect with your audience and get people excited about your brand. Starting an Instagram contest is super easy, but it’s

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